The Sirius Performance logo was for a customer who was starting a performance boat engine shop along the beautiful Michigan shores. The client loved the logo and had shirts and decals printed but with the downturn in the economy, unfortunately the shop never materialized. I know it’s a bit of a stretch, but the logo has blues representing the various shades of the Great Lakes and the S represents a stylized propeller. The design started as a series of sketches playing off the “S” and the lettering followed. I tried to use a bold font with some style for the logotype. If the client ever decides to try the performance boat engine game again, he’s got a great logo to start with!
Keith Allison is a Multimedia Designer living in Michigan. Keith specializes in Web Design, Wordpress, Graphic Design, Print Design, Video Production, and building puppets. Keith has over 25 years experience in the graphic arts industry in everything from Applying vinyl signage to building Zombie Puppets!